By now you must have noticed that the scent of your perfume tends to fade sooner in hot weather. Well, this is because the sweltering heat can reduce the longevity of our fragrance’s. In an article appearing in Vogue, Francis Kurkdjian—a master perfumer—explained that “Heat and humidity enhance natural sweat that destroys fragrances.”
The only logical question that follows is…how do you make perfume last longer? As I’ll highlight in this article, the trick to long-lasting perfume lies in how you store it; where you apply it; when you apply, and what you apply.